by aliedgar | Jul 26, 2020 | copywriting, Weekly Q&A
Any tricks for making copy sound authentic to you but also speaking to your client avatar? With this in mind, I feel that if I lean one way, I lose sight of the other. Morning! Long overdue copy Q and A today. It’s question I get asked a lot which is how to...
by aliedgar | Jun 19, 2020 | copywriting, Weekly Q&A
How to make copy sound authentic in 2 easy steps Wondering how to make copy sound authentically “you” without being salesy or cheesy? Then read on, my friend! It’s a question that I hear a lot from people because they don’t want to lose sight of being authentic...
by aliedgar | Jun 3, 2020 | copywriting, Weekly Q&A
Is asking questions in your copy passé? The Complete Guide Ever wondered if asking questions in your copy is OK?Sometimes they work, and sometimes they’re annoying… amIright?But sometimes they just might work and help you keep your reader engaged. Wondering how?...
by aliedgar | May 28, 2020 | copywriting, Weekly Q&A
How to Find Your Writing Voice in 5 Easy Steps This week’s Q&A is about how to find your writing voice when writing copy, so you sound like an actual human (without the salesy copy) As a copywriter when I’m working with any client whether it’s an entrepreneur with...
by aliedgar | May 26, 2020 | copywriting, Weekly Q&A
Is your website serving your clients or scaring them away? What if that website you spent all that time and money on was actually scaring potential clients away instead of serving your clients? Here’s a story about how your website can attract or repel your ideal...
by aliedgar | May 7, 2020 | copywriting, Weekly Q&A
How to Create a Clear Brand Message: The Complete Guide Your brand’s messaging sets you apart, so it’s important to learn how to create a clear brand message. Find out how to create your own with this complete guide. When building your brand and selling your...
